Why Your Business Needs a YouTube Channel

No one disputes the importance of content marketing these days. Your customers are still using a search to solve a problem, and Google does love long-form content and posts. You want your business to show up on search engine result pages (SERP)? Then you should be posting content to your site regularly.

And now, every business with a website has a blog. Content is king. And those SERPs are getting oh so crowded.

Now might be an excellent time to plan for the future to get ahead of your competition (which is really the present, because you should get started now, but I digress). I'm talking about video. I'm talking about YouTube.